Privacy Policy
Jonathan Laroche Inc.Effective Date: December 20, 2025
Last Updated: December 20, 2025
1. Introduction
Jonathan Laroche Inc. ("we," "us," "our," or "Company") is committed to protecting your privacy and ensuring transparency in how we collect, use, and protect your personal information. This Privacy Policy describes our practices regarding the collection, use, disclosure, and protection of personal information when you interact with our services, including our SMS and text messaging programs.This Privacy Policy applies to all personal information collected through our website, mobile applications, SMS messaging services, and other digital platforms operated by Jonathan Laroche Inc. By using our services or providing your personal information to us, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.We are committed to compliance with all applicable privacy laws and regulations, including the Telephone Consumer Protection Act (TCPA), the CAN-SPAM Act, and industry standards established by the Cellular Telecommunications Industry Association (CTIA) and Twilio's messaging policies for Application-to-Person (A2P) communications.
2. Information We Collect
2.1 Personal Information
We collect various types of personal information to provide and improve our services. The categories of personal information we may collect include:Contact Information: We collect your name, email address, phone number, mailing address, and other contact details when you provide them to us through our website forms, account registration, customer service interactions, or when you opt into our SMS messaging programs.Account Information: When you create an account with us, we collect your username, password, and account preferences. We may also collect billing information, including credit card details and billing addresses, when you make purchases or subscribe to our services.Communication Preferences: We collect information about your communication preferences, including your consent to receive SMS messages, email communications, and marketing materials. This includes the specific types of messages you wish to receive and the frequency of communications.Device and Technical Information: We automatically collect certain technical information when you access our services, including your IP address, browser type, operating system, device identifiers, and mobile network information when you use our SMS services.
2.2 SMS and Text Messaging Information
When you participate in our SMS messaging programs, we collect specific information related to your mobile communications:Mobile Phone Number: We collect and store your mobile phone number when you opt into our SMS programs by texting keywords to our short codes or long codes, or by providing your number through our website or other enrollment methods.Message Content: We may store the content of messages you send to us and messages we send to you for customer service purposes, compliance monitoring, and to improve our services.Messaging Metadata: We collect technical information about your SMS interactions, including timestamps, delivery status, carrier information, and opt-in/opt-out actions.Consent Records: We maintain detailed records of when and how you provided consent to receive SMS messages, including the specific language presented to you at the time of consent and any subsequent changes to your preferences.
3. How We Collect Information
3.1 Direct Collection
We collect personal information directly from you through various methods:Website Forms: When you fill out contact forms, registration forms, newsletter signup forms, or other interactive elements on our website, we collect the information you voluntarily provide.SMS Opt-in Processes: When you text specific keywords to our designated phone numbers or provide your mobile number through our website with consent to receive SMS messages, we collect your phone number and consent information.Customer Service Interactions: When you contact our customer service team via phone, email, chat, or SMS, we collect the information you provide during these interactions.Account Creation: When you create an account on our platform, we collect the registration information you provide, including your contact details and account preferences.
3.2 Automatic Collection
We automatically collect certain information through technological means:Cookies and Similar Technologies: Our website uses cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior, preferences, and device characteristics.Server Logs: Our web servers automatically collect information about your visits to our website, including your IP address, browser type, referring URLs, and pages accessed.Mobile Analytics: When you interact with our SMS services, we automatically collect technical information about message delivery, carrier routing, and system performance metrics.
3.3 Third-Party Sources
We may collect information about you from third-party sources, including:Data Verification Services: We may use third-party services to verify and enhance the accuracy of your contact information, including phone number validation and address verification.Marketing Partners: We may receive information from marketing partners and lead generation services, provided that these partners have obtained appropriate consent for data sharing.Social Media Platforms: If you interact with us through social media platforms, we may collect publicly available information from your social media profiles in accordance with the platform's terms of service.
4. How We Use Your Information
4.1 Primary Uses
We use your personal information for the following primary purposes:Service Delivery: We use your information to provide the services you have requested, including delivering SMS messages, processing transactions, managing your account, and providing customer support.Communication: We use your contact information to communicate with you about our services, send you important updates, respond to your inquiries, and provide customer service support.SMS Marketing Programs: With your explicit consent, we use your mobile phone number to send you promotional messages, special offers, product updates, and other marketing communications via SMS.Account Management: We use your information to create and manage your account, process payments, maintain your preferences, and provide personalized experiences.
4.2 Secondary Uses
We may also use your information for the following secondary purposes:Analytics and Improvement: We analyze usage patterns and customer feedback to improve our services, develop new features, and enhance user experience.Compliance and Legal Obligations: We use your information to comply with applicable laws, regulations, and industry standards, including TCPA compliance, anti-spam requirements, and data protection obligations.Security and Fraud Prevention: We use your information to protect our systems, prevent fraud, detect security threats, and maintain the integrity of our services.Research and Development: We may use aggregated and anonymized information for research purposes, market analysis, and business intelligence.
4.3 SMS-Specific Uses
For our SMS messaging services, we use your information specifically to:Message Delivery: Send you the specific types of SMS messages you have consented to receive, including promotional offers, appointment reminders, service updates, and transactional notifications.Consent Management: Track and manage your consent preferences, including opt-in confirmations, preference changes, and opt-out requests.Compliance Monitoring: Ensure compliance with TCPA regulations, carrier requirements, and industry best practices for SMS communications.Performance Optimization: Monitor message delivery rates, optimize sending times, and improve the effectiveness of our SMS campaigns.
5.2 Data Sharing and Third-Party Services
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5.3 Prohibited Sharing
We explicitly commit that we will NOT:Share Mobile Information for Marketing: We will not share your mobile phone number or SMS-related information with third parties or affiliates for their marketing or promotional purposes, in compliance with A2P 10DLC requirements.Sell Contact Lists: We do not sell, rent, or lease our customer contact lists to third parties.Unauthorized Disclosure: We do not disclose your personal information to unauthorized parties or for purposes not described in this Privacy Policy.
6. SMS Messaging Program Details
6.1 Program Description
Our SMS messaging program allows us to send you text messages related to our products and services. The types of messages you may receive include:Promotional Messages: Special offers, discounts, new product announcements, and marketing communications about our services.Transactional Messages: Order confirmations, shipping notifications, appointment reminders, and other service-related communications.Informational Messages: Company updates, service announcements, and important account information.Customer Service Messages: Responses to your inquiries and support-related communications.
6.2 Consent and Opt-In Process
Express Written Consent: Before sending you any SMS marketing messages, we obtain your express written consent through clear and conspicuous opt-in processes. This consent is not a condition of purchasing our goods or services.Opt-In Methods: You may opt into our SMS program by:•Texting specific keywords to our designated phone numbers•Providing your mobile number and consent through forms on our website•Verbally providing consent during customer service interactions (with recorded confirmation)•Checking opt-in boxes during account registration or checkout processesConsent Confirmation: When you opt into our SMS program, you will receive a confirmation message that includes:•Confirmation of your enrollment in our SMS program•Description of the types of messages you will receive•Information about message frequency•Instructions for opting out•Customer service contact information•Applicable terms and conditions
6.3 Message Frequency and Charges
Message Frequency: The frequency of messages varies depending on the type of program you've enrolled in. Promotional messages are typically sent no more than 4 times per week, while transactional messages are sent as needed based on your account activity.Charges: Standard message and data rates may apply based on your mobile service plan. We do not charge additional fees for receiving our SMS messages, but your mobile carrier may charge you according to your service agreement.Carrier Compatibility: Our SMS services are available on all major U.S. carriers, including Verizon, AT&T, T-Mobile, Sprint, and most regional carriers.
6.4 Opt-Out Procedures
Easy Opt-Out: You can stop receiving SMS messages from us at any time by:•Replying "STOP," "QUIT," "CANCEL," "UNSUBSCRIBE," or "END" to any message•Texting "STOP" to our main SMS number•Contacting our customer service team•Updating your preferences in your online accountOpt-Out Processing: We process opt-out requests within 10 business days as required by TCPA regulations. You will receive a final confirmation message acknowledging your opt-out request.Partial Opt-Out: You may be able to opt out of specific types of messages while continuing to receive others. Contact our customer service team to discuss your preferences.
7. Data Security and Protection
7.1 Security Measures
We implement comprehensive security measures to protect your personal information from unauthorized access, use, disclosure, alteration, and destruction:Technical Safeguards: We use industry-standard encryption technologies, secure socket layer (SSL) protocols, and firewalls to protect data transmission and storage. Our systems are regularly updated with security patches and monitored for vulnerabilities.Administrative Safeguards: We maintain strict access controls, requiring authentication and authorization for access to personal information. Our employees receive regular privacy and security training and are bound by confidentiality agreements.Physical Safeguards: Our data centers and offices implement physical security measures, including restricted access, surveillance systems, and environmental controls to protect against unauthorized physical access to our systems.SMS-Specific Security: For SMS communications, we use secure APIs, encrypted message transmission, and carrier-grade security protocols to protect your mobile communications.
7.2 Data Retention
Retention Periods: We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements.SMS Data Retention: SMS-related information, including consent records and message logs, is retained for a minimum of 4 years to ensure TCPA compliance and provide adequate records for potential legal requirements.Secure Deletion: When personal information is no longer needed, we securely delete or anonymize it using industry-standard data destruction methods.
7.3 Data Breach Response
In the unlikely event of a data security incident that affects your personal information, we will:Immediate Response: Quickly assess the scope and impact of the incident and take immediate steps to contain and remediate the breach.Notification: Notify affected individuals and relevant authorities as required by applicable law, typically within 72 hours of discovering the breach.Remediation: Provide information about steps you can take to protect yourself and offer appropriate remediation services, such as credit monitoring if applicable.
8. Your Rights and Choices
8.1 Access and Control
You have several rights regarding your personal information:Access: You have the right to request access to the personal information we hold about you, including information about how it is used and shared.Correction: You can request that we correct inaccurate or incomplete personal information.Deletion: You may request that we delete your personal information, subject to certain legal and operational limitations.Portability: You can request a copy of your personal information in a structured, machine-readable format.
8.2 Communication Preferences
Email Preferences: You can opt out of promotional emails by clicking the unsubscribe link in any marketing email or by contacting our customer service team.SMS Preferences: You can opt out of SMS messages at any time using the methods described in Section 6.4.Marketing Communications: You can opt out of all marketing communications while continuing to receive transactional and service-related messages.
8.3 Account Management
Account Access: You can access and update your account information, communication preferences, and privacy settings through your online account dashboard.Account Deletion: You can request deletion of your account and associated personal information by contacting our customer service team.Data Download: You can request a copy of your account data and communication history.
9. Cookies and Tracking Technologies
9.1 Types of Cookies
Our website uses various types of cookies and similar tracking technologies:Essential Cookies: These cookies are necessary for the website to function properly and cannot be disabled. They include session cookies, security cookies, and load-balancing cookies.Analytics Cookies: We use analytics cookies to understand how visitors interact with our website, which pages are most popular, and how we can improve user experience.Marketing Cookies: With your consent, we use marketing cookies to deliver personalized advertisements and track the effectiveness of our marketing campaigns.Preference Cookies: These cookies remember your preferences and settings to provide a more personalized experience.
9.2 Cookie Management
Browser Controls: You can control cookies through your browser settings, including blocking, deleting, or receiving notifications about cookies.Opt-Out Tools: We provide tools on our website to manage your cookie preferences and opt out of non-essential tracking.Third-Party Cookies: Some cookies are placed by third-party services we use. You can opt out of these cookies through the respective third-party providers.
10. Children's Privacy
10.1 Age Restrictions
Our services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13 years of age.Parental Consent: If we become aware that we have collected personal information from a child under 13 without parental consent, we will take immediate steps to delete that information.Teen Privacy: For users between 13 and 18 years of age, we encourage parental involvement in privacy decisions and provide additional protections for teen users.
10.2 SMS and Minors
Age Verification: Our SMS programs require users to be at least 18 years of age or have parental consent to participate.Parental Controls: Parents can contact us to opt their minor children out of SMS programs or to request information about their child's participation.
11. International Data Transfers
11.1 Cross-Border Transfers
While we primarily operate within the United States, we may transfer your personal information to other countries for processing and storage:Adequate Protection: We ensure that any international transfers of personal information are protected by appropriate safeguards, including standard contractual clauses and adequacy decisions.Service Provider Agreements: Our international service providers are contractually required to provide the same level of protection for your personal information as required under U.S. law.
11.2 Legal Basis for Processing
For users in jurisdictions with specific data protection laws, we process personal information based on:Consent: Your explicit consent for SMS marketing and other optional services.Contract Performance: Processing necessary to provide the services you have requested.Legitimate Interests: Our legitimate business interests, balanced against your privacy rights.Legal Compliance: Processing required to comply with applicable laws and regulations.
12. Updates to This Privacy Policy
12.1 Policy Changes
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws:Notification of Changes: We will notify you of material changes to this Privacy Policy by posting the updated policy on our website and, where appropriate, sending you an email or SMS notification.Effective Date: Changes to this Privacy Policy will become effective on the date specified in the updated policy.Continued Use: Your continued use of our services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.
12.2 Version Control
Version History: We maintain a history of previous versions of this Privacy Policy for reference and transparency.Material Changes: We will clearly identify material changes and provide a summary of key updates when we revise this policy.
13. Contact Information
13.1 Privacy Inquiries
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:Primary Contact: Jonathan Laroche Inc.
Email: [email protected]
Phone: +1 450-809-1960Customer Service Hours: Monday - Friday: 9:00 AM - 6:00 PM EST
Saturday: 10:00 AM - 4:00 PM EST
Sunday: Closed
13.2 SMS Support
For SMS-specific inquiries, including opt-out requests, technical issues, or consent questions:SMS Help: Text "HELP" to any of our SMS numbers for immediate assistance
Customer Service: Call +1 450-809-1960 or email [email protected]
Response Time: We respond to SMS-related inquiries within 24 hours during business days
13.3 Compliance and Legal
For compliance-related inquiries or legal requests:Compliance Officer: [email protected]
Legal Department: [email protected]
Regulatory Inquiries: +1 450-809-1960Document Information:•Company: Jonathan Laroche Inc.•Document Type: Privacy Policy•Version: 1.0•Effective Date: December 20, 2025•Last Updated: December 20, 2025•Next Review Date: December 20, 2026This Privacy Policy has been prepared to comply with applicable privacy laws and regulations, including the Telephone Consumer Protection Act (TCPA), CAN-SPAM Act, and industry standards for SMS messaging and A2P communications. It reflects our commitment to transparency, user privacy, and regulatory compliance.For the most current version of this Privacy Policy, please visit our website or contact us using the information provided above.